Job Roles –

1. From the ground up, design the inbound strategy and take it to market with the content calendar at the center of decision making
2. Partner with the Sales, Account Manager, and other leaders to build compelling campaigns/webinar series and build awareness in the market of focus.
3. Utilise social platforms (Linkedin, Facebook, YouTube) as a force multiplier for attracting the best financial leaders and partner organizations.
4. Provide support and coordinate the production of marketing materials such as brochures, banners, event materials, and corporate gifts
5. Experienced using websites, to attract the target group through compelling content, and the ability to use tools to measure the activity
6. Ability to create cohorts and perform personalized marketing campaigns
7. Enthusiastic to working in a fast-paced start-up environment and loves hands-on approach