Motivating Growth at Fintech Leader with a Strategic ESOP Plan
Objectives
The company, funded by major global VCs, aimed to implement a long-term incentive plan for senior and mid-level management to drive future growth.
Challenges
- Balancing ownership dilution for existing shareholders with offering attractive options for employees.
- Setting the right number of options for each employee based on their role.
- Deciding the price employees pay to exercise their options.
- Providing clear options for employees to convert their stock options into cash upon leaving the company.
Our Solutions
- Collaborating with management to understand the company’s goals and constraints.
- Analyzing industry practices and comparing them to the company’s specific situation.
- Structuring the plan to minimize dilution while maximizing employee incentive. Option pricing was carefully considered to balance affordability for employees with value for the company.
- Designing a plan that allows for future grants and adjustments.
- Establishing clear procedures for employees to exercise their stock options upon exiting the company.
About Company:
A leading fintech startup offering an online platform for investing in stocks, mutual funds, derivatives and more.
(1000+ employees, across 4 countries)
Our Impact:
- 20% increase in employee engagement as measured by internal surveys.
- Directly incentivized behaviors that support the company’s strategic objectives, leading to a 10% year-over-year growth in new acquisitions.
- Tax-optimized, Brand Aligned Global Policy for all branches